Is it trendy and modern, or classic and refined – does it have a theme or heritage that runs through it? A Brand Extensionįor bar owners unsure where to start, first of all think about your establishment and what it stands for. Message: What kind of message do you want your staff to convey? Experts, connoisseurs, experimentalist or mad professors? Think about the image you want your staff to portray and how their outfit can play into this. Nonetheless, it’s always useful to offer your staff a guide as to what’s appropriate to wear, since some establishments are smarter than others. No Uniform: Some bars, particularly lower-key neighbourhood bars pride themselves on having no uniform. These colours need to reflect the overall business, and worn together form some kind of uniform that will allow customers to tell who the bartenders are. Style: You’ll want to consider a style or outfit that is timeless and stylish that the staff will want to wear.Ĭolours: Some establishments just have a colour theme, giving staff the flexibility to wear clothes of their choosing. Think about how styles can vary to reflect the changes in weather. This means sourcing professional outfits made from resilient fabrics and that won’t let marks show up noticeably.Īll Seasons: More than one bartending outfit may need to be considered for the changing seasons. Practicality: First and foremost, a bartending outfit needs to be practical enough to soak up the spills. But firstīut first, there’s a few areas to consider when decking out your bartending staff. If first impressions count, then an outfit needs to be carefully considered to give off the right vibe. This starts from the moment you meet your customer through to their first sip. As a master mixologist or bartender, it’s important to exude an air of professionalism and expertise. When you’re serving a sophisticated drink, you’ll want to look the part.
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